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Airbnb Market Data  ·  United States

Airbnb in Pacific Grove: Income & Investment Guide 2026

By HostPal Editorial·Updated 22 days ago·Source: Inside Airbnb

Pacific Grove Airbnb: 30.7% occupancy (-2.2 pts YoY), ~£332 median daily rate, 186 active listings. Seasonality, top neighbourhoods by revenue and what an…

At a glance
Median occupancy
30.7%
-2.2 pts YoY
Median daily rate
£332
+38.5% YoY
Active listings
186
274 total
Revenue per available night
£97

Year-over-year performance

Compared to the closest snapshot from approximately 12 months ago, the Pacific Grove short-term rental market has shifted in measurable ways. Occupancy among active listings is down 2.2 points, while the median daily rate is up 38.5 percent.

Pacific Grove — occupancy over time 32% 3y ago 2023-11 31% 2y ago 2024-09 33% 1y ago 2025-09 31% Now 2026-09

Looking further back: three years ago, occupancy was 1.1 points higher. Two years ago, 0.5 points higher.

When Pacific Grove Airbnbs perform best

Occupancy in Pacific Grove peaks in October at 62% and bottoms out in May at 31%, a 31-point swing across the year. Price the peak, defend the shoulder months with minimum-stay rules, and budget the trough as empty.

Pacific Grove — monthly occupancy 37% 38% 35% 33% 31% 39% 48% 48% 44% 62% 46% 36% JanFebMarAprMayJunJulAugSepOctNovDec 100% 0%
Pacific Grove Airbnb occupancy and median nightly rate by month
MonthOccupancyMedian nightly rate
January37%—
February38%—
March35%—
April33%—
May31%—
June39%—
July48%—
August48%—
September44%—
October62%—
November46%—
December36%—

Looking ahead, 50% of the next 30 nights are already booked across the market, 44% of the next 60 and 42% of the next 90 (as of 2026-10-18).

How Pacific Grove compares to United States

Benchmarked against 34 other United States markets we track, Pacific Grove's metrics tell a clear story.

Occupancy vs national
+1.1 pts vs national
National median: 29.6%
Daily rate vs national
+87.1% vs national
National median: £177

What kind of Airbnbs are in Pacific Grove?

Of the 186 active operating listings, 78% are entire homes (vs private rooms), and 67.2% are operated by Airbnb Superhosts.

Bedroom mix among active listings
1 BR
2 BR
3 BR
Studio: 0.5%1 BR: 38.7%2 BR: 32.3%3 BR: 23.7%4+ BR: 4.8%

Top neighborhoods in Pacific Grove

The 1 neighborhoods we track range from established tourist hotspots to emerging investment zones. Here are the 1 strongest by median annual revenue per listing, led by Pacific Grove at £35,550 a year.

NeighborhoodListingsOccupancyAnnual revenueRevPARYoY
Pacific Grove18630.7%£35,550£97-2.2 pts YoY

Frequently asked questions

What is the average Airbnb occupancy in Pacific Grove?
Active Airbnb listings in Pacific Grove run at ~30.7% occupancy (down 2.2 points year over year). Source: Inside Airbnb.
What is the median daily rate for an Airbnb in Pacific Grove?
The median Airbnb daily rate (ADR) in Pacific Grove is approximately £332, up 38.5% year over year. Based on listings with at least one review in the last 12 months.
How many active Airbnb listings are in Pacific Grove?
There are approximately 186 active short-term rental listings in Pacific Grove (listings with at least one booking in the last 12 months).
Is Airbnb income growing or shrinking in Pacific Grove?
Compared to a year ago, Pacific Grove short-term rental performance has shifted: occupancy -2.2 pts, daily rate +38.5%. Underlying data comes from the latest Inside Airbnb snapshot vs the closest archive ~12 months prior.

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Going deeper?

Get the full Pacific Grove investment report

Property-level financials, stress tests, neighborhood-by-neighborhood breakdowns, and an AI verdict on whether to buy.

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Methodology. Market metrics are derived from Inside Airbnb's 2026-09 snapshot, filtered to active listings (those with at least one booking in the last 12 months). Year-over-year deltas compare against the closest archived snapshot ~12 months prior. Sample sizes: occupancy n=186, ADR n=169.