All Belgium guides
Ghent skyline
Airbnb Regulations  ·  Belgium

Airbnb in Ghent: License, Income & Investment Guide 2026

By HostPal Editorial·Updated 302 days ago·Source: Inside Airbnb

Ghent short-term rental market data, neighbourhood breakdown, and regulation summary.

At a glance
Median occupancy
36%
+9.7 pts YoY
Median daily rate
$108
+0% YoY
Active listings
1,127
1,392 total
Revenue per available night
$30.56

Year-over-year performance

Compared to the closest snapshot from approximately 12 months ago, the Ghent short-term rental market has shifted in measurable ways. Occupancy among active listings is up 9.7 points, while the median daily rate is up 0 percent.

Ghent — occupancy over time 20% 3y ago 2022-09 23% 2y ago 2023-09 26% 1y ago 2024-09 36% Now 2025-09

Looking further back: three years ago, occupancy was 16.3 points lower. Two years ago, 13 points lower.

When Ghent Airbnbs perform best

Monthly occupancy data shows the seasonal rhythm of the Ghent short-term rental market. Use this to plan dynamic pricing, target peak demand, and avoid lulls.

Ghent — monthly occupancy 43% 40% 41% 49% 49% 50% 58% 57% 60% 66% 48% 50% JanFebMarAprMayJunJulAugSepOctNovDec 100% 0%

How Ghent compares to Belgium

Benchmarked against 3 other Belgium markets we track, Ghent's metrics tell a clear story.

Occupancy vs national
+0 pts vs national
National median: 36%
Daily rate vs national
+9.9% vs national
National median: $98.3

What kind of Airbnbs are in Ghent?

Of the 1,127 active operating listings, 73.6% are entire homes (vs private rooms), and 39.8% are operated by Airbnb Superhosts.

Bedroom mix among active listings
1 BR
2 BR
3 BR
Studio: 4.1%1 BR: 60.5%2 BR: 25.2%3 BR: 8.2%4+ BR: 2%

Top neighborhoods in Ghent

The 25 neighborhoods we track range from established tourist hotspots to emerging investment zones. Here are the five strongest by revenue.

NeighborhoodListingsOccupancyRevPARYoY
Kanaaldorpen en -zone539%$51.84—
Drongen2248%$45.36+26.6 pts YoY
Elisabethbegijnhof - Papegaai11330%$45.25-12.7 pts YoY
Sint Denijs Westrem1618%$43.96+3.2 pts YoY
Binnenstad31742%$42.34+14.1 pts YoY

Frequently asked questions

What is the average Airbnb occupancy in Ghent?
Active Airbnb listings in Ghent run at ~36% occupancy (up 9.7 points year over year). Source: Inside Airbnb.
What is the median daily rate for an Airbnb in Ghent?
The median Airbnb daily rate (ADR) in Ghent is approximately $108, up 0% year over year. Based on listings with at least one review in the last 12 months.
How many active Airbnb listings are in Ghent?
There are approximately 1,127 active short-term rental listings in Ghent (listings with at least one booking in the last 12 months).
Is Airbnb income growing or shrinking in Ghent?
Compared to a year ago, Ghent short-term rental performance has shifted: occupancy +9.7 pts, daily rate +0%. Underlying data comes from the latest Inside Airbnb snapshot vs the closest archive ~12 months prior.

Keep exploring

More in this country
All Belgium markets
Compare cities, find the best yield
Head-to-head
Ghent vs Brussels
Side-by-side metrics + bottom line
Head-to-head
Ghent vs Antwerp
Side-by-side metrics + bottom line
Going deeper?

Get the full Ghent investment report

Property-level financials, stress tests, neighborhood-by-neighborhood breakdowns, and an AI verdict on whether to buy.

See the full report →
Already hosting here?

Your guests are texting right now

HostPal answers them on WhatsApp 24/7 — in 50+ languages, from your own house rules and guidebook. Emergencies get escalated to you; the WiFi password doesn't. Live in under 10 minutes, no PMS required.

Try HostPal free for 7 days →
Methodology. Market metrics are derived from Inside Airbnb's 2025-09 snapshot, filtered to active listings (those with at least one booking in the last 12 months). Year-over-year deltas compare against the closest archived snapshot ~12 months prior. Sample sizes: occupancy n=579, ADR n=974.