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Airbnb in Salem Or: Income & Investment Guide 2026

By HostPal Editorial·Updated 30 days ago·Source: Inside Airbnb

Salem Or Airbnb: 29.6% occupancy (-9.9 pts YoY), ~£124 median daily rate, 233 active listings. Seasonality, top neighbourhoods by revenue and what an…

At a glance
Median occupancy
29.6%
-9.9 pts YoY
Median daily rate
£124
+39.4% YoY
Active listings
233
343 total
Revenue per available night
£42

Year-over-year performance

Compared to the closest snapshot from approximately 12 months ago, the Salem Or short-term rental market has shifted in measurable ways. Occupancy among active listings is down 9.9 points, while the median daily rate is up 39.4 percent.

Salem Or — occupancy over time 35% 2y ago 2024-09 40% 1y ago 2025-09 30% Now 2026-09

Looking further back: Two years ago, 4.9 points higher.

When Salem Or Airbnbs perform best

Occupancy in Salem Or peaks in September at 58% and bottoms out in February at 30%, a 28-point swing across the year. Price the peak, defend the shoulder months with minimum-stay rules, and budget the trough as empty.

Salem Or — monthly occupancy 31% 30% 31% 36% 39% 41% 53% 49% 58% 54% 36% 32% JanFebMarAprMayJunJulAugSepOctNovDec 100% 0%
Salem Or Airbnb occupancy and median nightly rate by month
MonthOccupancyMedian nightly rate
January31%—
February30%—
March31%—
April36%—
May39%—
June41%—
July53%—
August49%—
September58%—
October54%—
November36%—
December32%—

Looking ahead, 41% of the next 30 nights are already booked across the market, 37% of the next 60 and 35% of the next 90 (as of 2026-10-18).

How Salem Or compares to United States

Benchmarked against 34 other United States markets we track, Salem Or's metrics tell a clear story.

Occupancy vs national
+0 pts vs national
National median: 29.6%
Daily rate vs national
-29.8% vs national
National median: £177

What kind of Airbnbs are in Salem Or?

Of the 233 active operating listings, 82% are entire homes (vs private rooms), and 65.2% are operated by Airbnb Superhosts.

Bedroom mix among active listings
1 BR
2 BR
3 BR
4+ BR
Studio: 3.4%1 BR: 43.3%2 BR: 22.7%3 BR: 20.6%4+ BR: 9.9%

Top neighborhoods in Salem Or

The 8 neighborhoods we track range from established tourist hotspots to emerging investment zones. Here are the 8 strongest by median annual revenue per listing, led by Ward 6 at £22,688 a year.

NeighborhoodListingsOccupancyAnnual revenueRevPARYoY
Ward 61046.8%£22,688£62+4.1 pts YoY
Ward 16231%£17,220£47-10.1 pts YoY
Ward 41529.6%£16,946£46-10.7 pts YoY
Ward 72927.9%£15,978£44-6.6 pts YoY
Ward 83931.2%£14,718£40-14.8 pts YoY
Ward 25926.3%£13,594£37-23 pts YoY
Ward 5923%£10,498£29+11.5 pts YoY
Ward 31049.3%£7,633£21+4.9 pts YoY

Frequently asked questions

What is the average Airbnb occupancy in Salem Or?
Active Airbnb listings in Salem Or run at ~29.6% occupancy (down 9.9 points year over year). Source: Inside Airbnb.
What is the median daily rate for an Airbnb in Salem Or?
The median Airbnb daily rate (ADR) in Salem Or is approximately £124, up 39.4% year over year. Based on listings with at least one review in the last 12 months.
How many active Airbnb listings are in Salem Or?
There are approximately 233 active short-term rental listings in Salem Or (listings with at least one booking in the last 12 months).
Is Airbnb income growing or shrinking in Salem Or?
Compared to a year ago, Salem Or short-term rental performance has shifted: occupancy -9.9 pts, daily rate +39.4%. Underlying data comes from the latest Inside Airbnb snapshot vs the closest archive ~12 months prior.

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Going deeper?

Get the full Salem Or investment report

Property-level financials, stress tests, neighborhood-by-neighborhood breakdowns, and an AI verdict on whether to buy.

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Methodology. Market metrics are derived from Inside Airbnb's 2026-09 snapshot, filtered to active listings (those with at least one booking in the last 12 months). Year-over-year deltas compare against the closest archived snapshot ~12 months prior. Sample sizes: occupancy n=233, ADR n=213.