Side-by-side comparison

Brisbane vs Tasmania: which is better for Airbnb investment?

We compare the Australia short-term rental markets across occupancy, daily rate, RevPAR, year-over-year trend, and regulation.

Bottom line

Tasmania edges ahead of Brisbane on higher occupancy (42% vs 36%), stronger RevPAR (£27 vs £22).

Head-to-head metrics

 BrisbaneTasmania
Median occupancy36%42%
Median daily rate£97£99
Median RevPAR£22£27
Active listings4,9685,396
YoY occupancy+14.1 pts
YoY daily rate-1%
Regulation risk
Annual night capNoneNone
License requiredNoNo

Full analysis: Brisbane vs Tasmania

On the money side of this comparison — what a listing actually earns against the nights it has available — Tasmania finishes clearly ahead of Brisbane. Tasmania turns its rate and occupancy into £27 per available night against £22 in Brisbane, a 22.2% edge on the only yield figure that nets the empty nights out. Tasmania's listings run at 42% occupancy against 36% in Brisbane, worth 6 extra points of booked calendar every year. Those gaps are wide enough to survive a normal year's variance.

Tasmania takes both halves of the yield equation, which is less common than it sounds. It charges more per night — £99 against £97 — and still fills more of the year, 42% against 36%. A market that leads on price and utilisation at once is normally one where demand has outrun supply, rather than one where hosts are discounting to keep the calendar busy. RevPAR reflects the double advantage at £27 against £22.

That verdict needs a caveat, because Brisbane is not simply the weaker market of the two. Its strongest submarket, Wakerley, clears £65 RevPAR on its own — city medians hide that kind of spread. If your model leans on that dimension, the ordering above can reasonably flip.

Neither Brisbane nor Tasmania currently has a verified short-term rental regulation record in our register, so the comparison above is a yield comparison only. Regulation is the single largest source of downside in this asset class — an unverified market is an unpriced risk, not an absent one.

The two calendars also behave differently. Brisbane peaks in November at 62.3% and bottoms in January at 34.8%; Tasmania runs from 52.2% in September down to 35.2% in February. Tasmania is the steadier of the two at 17 points peak-to-trough against 27.5 — easier to underwrite against a mortgage — while Brisbane concentrates its return into a shorter window and rewards operators who price the peak aggressively instead of holding a flat rate all year.

Who each suits, then. Brisbane suits buyers who want a conventional, lightly regulated entry. Tasmania answers to the same regulatory profile, so the split between them is operational rather than legal. Every figure above comes from the same Inside Airbnb snapshot pipeline on both sides, filtered to listings with at least one booking in the last twelve months. Occupancy medians are drawn from 2,775 active Brisbane listings and 2,774 in Tasmania.

Frequently asked questions

Is Brisbane or Tasmania better for Airbnb investment?
Tasmania, on the data we track. It leads on stronger RevPAR (£27 vs £22), higher occupancy (42% vs 36%), and higher median annual revenue (£9,830 vs £8,040). Brisbane is not the weak side of this pair, though — it wins on a standout submarket in Wakerley.
Which has higher occupancy, Brisbane or Tasmania?
Tasmania, at 42% median occupancy against 36% in Brisbane — a gap of 6 points. That is a real but modest edge; a well-run listing in Brisbane can close most of it.
Which has higher nightly rates, Brisbane or Tasmania?
Tasmania, at £99 a night against £97 in Brisbane — roughly 2.6% more. Revenue per available night agrees rather than contradicts: £27 in Tasmania against £22, so the rate premium survives contact with the occupancy figures.
Which has stronger year-over-year growth, Brisbane or Tasmania?
We can only measure one side, so this comparison stays open. Tasmania moved +14.1 points on occupancy year over year. Brisbane lacks a comparable snapshot from roughly twelve months earlier, and we would rather leave the cell empty than compare against a mismatched date.
Which is the bigger Airbnb market, Brisbane or Tasmania?
Tasmania, with 5,396 active listings against 4,968 in Brisbane. Size cuts both ways: a deep market gives you comparables, contractors and an exit, while a thinner one means fewer near-identical rivals competing for the same search results.
How much can you earn from an Airbnb in Brisbane vs Tasmania?
Tasmania earns more: roughly £9,830 a year for a median listing against £8,040 in Brisbane. Those are gross booking revenues before cleaning, management, platform fees, furnishing amortisation and tax — budget for a meaningful share of them, and note that a median listing is a median operator, not a good one.

Go deeper on each city

Market guide
Airbnb in Brisbane
Occupancy, ADR, neighborhoods, regulation
Market guide
Airbnb in Tasmania
Occupancy, ADR, neighborhoods, regulation
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