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Airbnb in Asheville: License, Income & Investment Guide 2026

By HostPal Editorial·Updated 306 days ago·Source: Inside Airbnb

Asheville short-term rental market data, neighbourhood breakdown, and regulation summary.

At a glance
Median occupancy
36%
-0.2 pts YoY
Median daily rate
$129
-4.4% YoY
Active listings
2,220
2,852 total
Revenue per available night
$27.9

Year-over-year performance

Compared to the closest snapshot from approximately 12 months ago, the Asheville short-term rental market has shifted in measurable ways. Occupancy among active listings is down 0.2 points, while the median daily rate is down 4.4 percent.

Asheville — occupancy over time 33% 2y ago 2023-09 36% 1y ago 2024-09 36% Now 2025-09

Looking further back: Two years ago, 3.1 points lower.

When Asheville Airbnbs perform best

Monthly occupancy data shows the seasonal rhythm of the Asheville short-term rental market. Use this to plan dynamic pricing, target peak demand, and avoid lulls.

Asheville — monthly occupancy 28% 28% 30% 36% 35% 40% 48% 48% 50% 55% 37% 30% JanFebMarAprMayJunJulAugSepOctNovDec 100% 0%

How Asheville compares to United States

Benchmarked against 34 other United States markets we track, Asheville's metrics tell a clear story.

Occupancy vs national
-6 pts vs national
National median: 42%
Daily rate vs national
-5.5% vs national
National median: $136.5

What kind of Airbnbs are in Asheville?

Of the 2,220 active operating listings, 91.5% are entire homes (vs private rooms), and 73.3% are operated by Airbnb Superhosts.

Bedroom mix among active listings
1 BR
2 BR
3 BR
4+ BR
Studio: 4%1 BR: 40.6%2 BR: 24.4%3 BR: 18.2%4+ BR: 12.9%

Top neighborhoods in Asheville

The 8 neighborhoods we track range from established tourist hotspots to emerging investment zones. Here are the five strongest by revenue.

NeighborhoodListingsOccupancyRevPARYoY
287326045%$36.8+16.2 pts YoY
2880147542%$36.8+4.2 pts YoY
2880661236%$27.8-3.5 pts YoY
2880520730%$27-2.9 pts YoY
2880429730%$26.6-6.2 pts YoY

Frequently asked questions

What is the average Airbnb occupancy in Asheville?
Active Airbnb listings in Asheville run at ~36% occupancy (down 0.2 points year over year). Source: Inside Airbnb.
What is the median daily rate for an Airbnb in Asheville?
The median Airbnb daily rate (ADR) in Asheville is approximately $129, down 4.4% year over year. Based on listings with at least one review in the last 12 months.
How many active Airbnb listings are in Asheville?
There are approximately 2,220 active short-term rental listings in Asheville (listings with at least one booking in the last 12 months).
Is Airbnb income growing or shrinking in Asheville?
Compared to a year ago, Asheville short-term rental performance has shifted: occupancy -0.2 pts, daily rate -4.4%. Underlying data comes from the latest Inside Airbnb snapshot vs the closest archive ~12 months prior.

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Going deeper?

Get the full Asheville investment report

Property-level financials, stress tests, neighborhood-by-neighborhood breakdowns, and an AI verdict on whether to buy.

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Methodology. Market metrics are derived from Inside Airbnb's 2025-09 snapshot, filtered to active listings (those with at least one booking in the last 12 months). Year-over-year deltas compare against the closest archived snapshot ~12 months prior. Sample sizes: occupancy n=1,321, ADR n=2,070.