Barossa Valley Airbnb: 16.4% occupancy (-1.7 pts YoY), ~£201 median daily rate, 292 active listings. Seasonality, top neighbourhoods by revenue and what an…
Year-over-year performance
Compared to the closest snapshot from approximately 12 months ago, the Barossa Valley short-term rental market has shifted in measurable ways. Occupancy among active listings is down 1.7 points, while the median daily rate is up 31.2 percent.
Looking further back: three years ago, occupancy was 3.3 points higher. Two years ago, 3.3 points higher.
When Barossa Valley Airbnbs perform best
Occupancy in Barossa Valley peaks in October at 50% and bottoms out in February at 28%, a 22-point swing across the year. Price the peak, defend the shoulder months with minimum-stay rules, and budget the trough as empty.
| Month | Occupancy | Median nightly rate |
|---|---|---|
| January | 28% | — |
| February | 28% | — |
| March | 30% | — |
| April | 40% | — |
| May | 34% | — |
| June | 37% | — |
| July | 43% | — |
| August | 44% | — |
| September | 47% | — |
| October | 50% | — |
| November | 37% | — |
| December | 34% | — |
Looking ahead, 41% of the next 30 nights are already booked across the market, 35% of the next 60 and 36% of the next 90 (as of 2026-10-18).
How Barossa Valley compares to Australia
Benchmarked against 11 other Australia markets we track, Barossa Valley's metrics tell a clear story.
What kind of Airbnbs are in Barossa Valley?
Of the 292 active operating listings, 93.2% are entire homes (vs private rooms), and 55.5% are operated by Airbnb Superhosts.
Top neighborhoods in Barossa Valley
The 27 neighborhoods we track range from established tourist hotspots to emerging investment zones. Here are the 10 strongest by median annual revenue per listing, led by Eden Valley at £22,064 a year.
| Neighborhood | Listings | Occupancy | Annual revenue | RevPAR | YoY |
|---|---|---|---|---|---|
| Eden Valley | 2 | 48.5% | £22,064 | £60 | +15.6 pts YoY |
| Sandy Creek | 3 | 37.8% | £20,204 | £55 | +3.3 pts YoY |
| Tanunda | 94 | 23.9% | £19,878 | £54 | +1.7 pts YoY |
| Moculta | 7 | 14.8% | £17,197 | £47 | -16.4 pts YoY |
| Angaston | 42 | 24.7% | £17,063 | £47 | -3.2 pts YoY |
| Penrice | 3 | 51% | £16,853 | £46 | +3 pts YoY |
| Altona | 5 | 37.8% | £16,187 | £44 | +11.5 pts YoY |
| Mount Pleasant | 4 | 14% | £13,082 | £36 | +5.8 pts YoY |
| Flaxman Valley | 9 | 18.1% | £12,332 | £34 | -1.6 pts YoY |
| Nuriootpa | 18 | 14.8% | £10,607 | £29 | -1.6 pts YoY |
Frequently asked questions
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